The Work
Six pieces of marketing collateral. One standard to rule them all.
Every page, email, and script below had a job to do. Converted. Opened. Ranked. Sold. See the proof, then see the work.
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Email Campaign
This campaign resonated with its audience, with a 64.6% open rate and a 6.3% click-through rate.
A referral email for a range of new educational programs that people actually read and acted on.
Investor Blog
Aimed at NASDAQ, TSE, and European institutional and retail investors, this post explained a dense scientific subject. Written in simple language, it did its job - and built authority.
LinkedIn Article
A trend piece with a point of view, not a repost with a caption. Built for engagement, not just impressions.
Digital Ad
An example of sales copy built to close, not just inform. The above online advertisement is a spec piece, for promotional purposes only.
Sales Page
This piece leads with imagination, then the detail that makes the piece distinctive, and then closes with personal touches and a direct call to action.








